Cafe Country, a distinguished establishment nestled in the heart of Pakistan, emanates a refreshing ambiance through its unique branding that effortlessly sets it apart from competitors.

I was commissioned to develop and design the branding for a new food concept. This project encompasses naming the restaurant and designing the full visual identity, including styling and concept refinement. The creative task involved developing comprehensive branding guidelines that formed the foundation for the overall styling of the restaurant. This included interior design, logo design, packaging design, menu design, online marketing, staff uniforms, and general art and creative direction for various visual aspects of this unique food concept.

The carefully chosen colors not only serve as a visual delight but also encapsulate the essence of a beautiful sunset and the tranquility of nature.

The branding, meticulously crafted, reflects the commitment to providing an unparalleled experience to its patrons. The use of each element has been thoughtfully curated to evoke a sense of serenity.